Company News, New Products

Kao Launches New OTC Eczema Skincare Brand In US

With an adhesive-free patch and OTC serum, re/cover is described as a “paradigm shift” in the field of eczema management.

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By: Christine Esposito

Editor-in-Chief

Kao USA Inc. has unveiled its latest brand, re/cover, a new eczema treatment. Kao says it represents a “paradigm shift” in the field of eczema management. The two-step treatment is steroid-free and combines a serum with an adhesive-free and invisible protective patch to help recover healthy-looking skin. The first step is application of its Calming Eczema Serum, a lightweight formula that is enriched with horse chestnut and allantoin. The OTC formulation also contains colloidal oatmeal. Th...

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